Darling in Denim: New Puro Towel Colour!

Updated: Oct 25

We are excited to introduce Denim, the newest addition to our Puro Towel line.


A soft periwinkle, Puro Denim infuses the washroom with charm and joie de vivre.


Denim, along with all of our Puro towels, is made in Portugal, to our exact specifications, using supremely soft extra long staple cotton. Created with a unique towel trim that will not shrink when washed, the Puro towel collection is sumptuously thick and fluffy.